3 key benefits Real Madrid can offer Kylian Mbappe
The chance to become the biggest global superstar
Did moving to PSG help boost Neymar’s stock? By his own tacit admission, evidently not, because in 2019 he tried to join the club despite also suing them. Neymar is playing at a higher level than literally anyone else in world football (“when he’s healthy”, being the caveat, of course), yet he does not get half the recognition because he plays for PSG in Ligue 1. People just straight-up don’t care, and it shows.
La Liga have their own marketing issues at times, but not around Real Madrid nor Barcelona. They take care of their powerhouses, and these two teams were appointment television during the peak MSN vs. BBC rivalry, as well as before that when Cristiano Ronaldo vs. Lionel Messi was at its zenith in terms of records broke and jaws dropped.
By excelling in La Liga with the marketing machine that is the world’s most prestigious and followed club, Mbappe can become the top name in world football. He can surpass Messi and even his idol Cristiano Ronaldo in terms of interest and buzz by joining Los Merengues. And then, he can also back it up on the pitch to be formally known as the world’s best.
I bring up the buzz and interest part of the equation, because it means a ton financially. As much as Ronaldo makes in wages at Juventus, more than 40 percent of his earnings are from endorsements including an apparent one billion dollar lifetime deal with Nike.
Next. 3 possible trades for Real Madrid to acquire Kylian Mbappe. dark
Mbappe earns a lot of money from PSG and already has great endorsements, but if he wants to hit that next level, he has to take the step up to a bigger league and a more respected club (people love to hate Real, but they just straight-up hate PSG). And the difference in endorsement money and buzz would, most importantly from Real’s perspective, more than make up for the difference in salary they can offer vs. PSG.